Food and Beverages

Expertly crafted flavors, driven by innovation

How do weMake A Difference

IP in the food and beverage industry is essential for safeguarding investments in research and development, promoting innovation in food production and culinary arts, ensuring product safety and quality, and building brand recognition. These IP protections help food and beverage companies remain competitive and deliver innovative and high-quality products to consumers while preserving the integrity of their brands and culinary creations.

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IP Consulting Solutions

Enter Expertlancing’s domain of specialized IP consulting solutions for Food & Beverages, including Patentability Searches, FTO assessments, and Invalidation Searches. Safeguard your intellectual assets within the Food & Beverages sector with our meticulous strategies.

Technology Consulting Solutions

Explore Expertlancing’s suite, comprising Technology Landscape, White Space Analysis, Technology Benchmarking, and Technology Monitoring tailored for the Food & Beverages industry. Partner with us to harness the potential within Food & Beverages technology.

Business Consulting Solutions

Discover Business consulting solutions exclusively designed for Food & Beverages at Expertlancing, featuring Competitor Business & IP Strategy Analysis, Competitive Benchmarking, Supply-Chain Analysis, Product Imitation Analysis, and Primary and Secondary Market Research. Redefine success and drive innovation within the Food & Beverages domain.

Serving acrossTechnology Fields

  • Novel Ingredients
  • Food Formulations
  • Processing Techniques
  • Flavor and Aroma Enhancements
  • Packaging and Preservation
  • Beverage Technology
  • Quality Control and Safety
  • Nutraceuticals and Functional Foods

From the Desk

Related reads experienced, earned and written by the people at work.


A Feast Of Flavor in the Plant-Powered Culinary Landscape

In an era where the pursuit of health and sustainability has taken center stage, plant-based food and beverages have emerged as a beacon of hope for conscious consumers worldwide. The concept of nourishing our bodies while minimizing the environmental footprint is a powerful and transformative idea. “Plant-based” is used to describe a recent consumer trend of avoiding animal-based products and choosing plant-based alternatives instead, reducing the amount of animal-based foods in diets overall, or following dietary regimes that are characterized by a greater or even sole focus on plant-based foods. The global plant-based food market is expected to reach 77.8 billion U.S. dollars in 2025. In U.S. retail alone, plant-based foods are an $8 billion market. Research conducted by Credit Suisse reveals that 66% of consumers between the ages of 16 and 40 across ten different countries have intentions to increase their expenditure on plant-based meat and dairy alternatives in the coming years. Nonetheless, significant avenues for product development and improvement persist, with a particular focus on enhancing taste and cost-effectiveness within the plant-based meat category.


Decoding The Strategic Symphony of Key Industry Titans

In the ever-evolving business landscape, the pursuit of market dominance is akin to an intricate dance. From innovative product launches to groundbreaking collaborations, companies take calculated steps to capture attention, loyalty, and ultimately, market share. We analyze the strategies of some key industry titans, to witness the choreographies of each player as they navigate the complex symphony of market activities to dominate the plant-based food market. Our blog aims to delve into the growth strategies employed by five pivotal companies operating in both the B2B and B2C segments of the plant-based food industry. Our focus is on capturing and analyzing the market activities of these brands throughout the year 2023, providing a comprehensive insight into the dynamic landscape of the rapidly evolving plant-based food sector.


Crafting Crave-Worthy Plant-Powered Choice

In a culinary landscape marked by innovation and evolving preferences, the realm of plant-based choices has emerged as a dynamic force shaping consumer appetites. Companies are leading this charge, redefining product offerings to resonate with diverse tastes and preferences. Nestle's pioneering ventures with Garden Gourmet and Sweet Earth illustrate a commitment to redefining tomorrow's palate, reflecting the industry's dedication to innovation.


Cutting-Edge Strategies Reshaping Consumer Choices

The landscape of consumer choices is undergoing a significant transformation, with the rise of plant-based diets becoming more than just a passing trend. Companies are actively reshaping their marketing and branding strategies to cultivate a deeper understanding and appreciation for the benefits of plant-powered living. These initiatives span educational outreach, innovative digital campaigns, strategic collaborations, and pioneering approaches in the plant-based frontier.


Embracing B2B Dynamics for Wider Market Reach

Plant-based meat brands, especially those in the meat alternative sector, are undergoing a strategic transformation from their traditional Direct-to-Consumer (D2C) model towards a more hybrid approach. This new strategy integrates both D2C and Business-to-Business (B2B) dynamics, focusing particularly on the HoReCa (Hotel, Restaurant, and Catering) segment. This shift signifies a move towards collaborations with fast-food chains and restaurants.


Networking Trends in the Plant-Based Food And Beverage Industry

The plant-based food and beverage industry has seen a remarkable evolution, characterized by strategic collaborations, innovative investments, and strategic acquisitions among major players. These dynamic trends not only address the burgeoning global demand for plant-based products but also reflect a proactive response to changing consumer preferences.

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